For European software makers, gaining access to a market valued at $900 billion – China – is a big lure that needs no translation. But writing software and the manuals that go with it does. A Finnish company says it can help companies break through the language barrier by taking existing software and materials and turning them into Mandarin or Cantonese. It will also offer software support and training to end-users in China. For companies that want to design software for China from scratch, it will act as a subcontractor to handle the translation chores. And it can give marketing and promotion assistance to firms that want to sell their software in the Middle Kingdom.
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